Consumer Experience
Blog
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Consumer Experience
Data
How better management of wearables data can lead to better clinical outcomes
Sep 1st, 2022From counting steps to remote monitoring, how we deal with the building mountain of wearable data will determine the future of consumer acceptance. Wearable electronic health and fitness devices are in strong demand with 26 percent of U.S. households owning one as of 2018, according to the Consumer Technology Association (CTA). They projected over 12.5 […]
Blog
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Consumer Experience
Design Thinking
The Opportunity and Necessity of Inclusive Health Product Design
Aug 29th, 2022Now is the Time for Inclusive Design The COVID-19 pandemic has redefined how healthcare services are delivered. There is a shift from in-person consultations and paper documentation to virtual consultations and electronic documentation. As a result, patients, clients and healthcare providers including many with a range of disabilities are having an increased number of interactions […]
Blog
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Consumer Experience
Digital Transformation
Healthcare’s Next Frontier: Care Powered by Augmented and Virtual Reality
Jun 22nd, 2022Augmented and virtual reality (AR & VR) have potential to transform the way healthcare is delivered while simultaneously improving the consumer and provider experience. Adoption of this technology has been high in industries like gaming, entertainment and retail—leading to a new age of interactive consumer experiences. Industries like healthcare, education and real estate are now […]
Blog
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Consumer Experience
Digital Transformation
How Healthcare Organizations Can Keep Consumers Engaged In The Digital Age
May 17th, 2022The pandemic has made healthcare virtual out of necessity. The success of healthcare companies lies in how they interact with digitally-savvy patients and consumers. The pandemic has changed every facet of our lives and healthcare is no exception. While the healthcare industry was already tackling changes prior to the pandemic, the last two years have […]
Blog
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Consumer Experience
Digital Transformation
The Health at Home Transformation: Delivering Care in a Space of Trust
May 2nd, 2022The last two years were marked by fear, isolation and economic challenges brought on by the COVID-19 pandemic. But it was through these challenges we developed a need to interact with each other remotely. In the healthcare ecosystem, we’ve seen a shift in how consumers engaged with their care providers—often through the use of technology […]
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Blog
Consumer Experience
The Elements of Simple
Enhancing Patient Experience
Oct 17th, 2019Health and wellness are inextricable and of increasing importance, evidenced by the explosion of the wellness industry into a multi trillion-dollar market. Americans’ interest and willingness to invest in their well-being has been met by the creation of an overwhelming number of companies and products that enable individuals to achieve better overall wellness. At the […]
Blog
Consumer Experience
Data
Embrace Data; Focus on Consumers
Jul 10th, 2019America’s Health Insurance Plans (AHIP) is the national association whose members provide coverage for healthcare and related services. AHIP strives to improve and protect the health and financial security of consumers, families, businesses and communities, working together to make healthcare better. I recently attended the AHIP Institute and Expo 2019 in Nashville, where the best […]
Blog
Consumer Experience
Design Thinking
Accelerating the Consumer Experience
Jun 10th, 2019In healthcare, as in other industries, consumers are expecting more. But, not all healthcare consumers want the same things. In a recent panel discussion we hosted with Lyft and Salesforce in San Francisco, thought leaders from the industry gathered to discuss several of the trending topics in the healthcare space, including the tools and technologies […]
Blog
Consumer Experience
In Healthcare and Music: It’s All About the Consumer
May 10th, 2019An intriguing and lively panel of healthcare and music disrupters gathered in mid-April to discuss parallels between two of Nashville’s top industries and how each has changed their mindsets and business models by embracing technology to meet consumer demands. This event, The League, is an invitation-only leadership-networking group for young professionals in the healthcare industry. […]
Blog
Consumer Experience
AHIP Consumer & Digital Health Forum: Digital Transformation is a Journey, Not a Sprint
Feb 1st, 2019I recently attended AHIP’s Consumer Experience & Digital Health Forum in Nashville, Tenn., where the discussion focused on several key initiatives that will continue to guide our industry on the digital transformation journey. Healthcare innovators from around the country convened for three days to help organizations advance their digital transformation efforts in a shared learning […]