There’s no one-size-fits-all framework for digital transformation. Organizations face a wide variety of barriers blocking the adoption of digital tools and capabilities. It’s a work in progress for even the most successful companies.
Each year at our annual Healthcare Summit we have been fortunate to attract some of the best and most-forward thinkers from inside and outside the industry to share what they know on overcoming barriers blocking digital transformation.
In keeping with tradition, the afternoon prior to our Summit we gather diverse groups of C-suite and executive leaders for intimate discussions surrounding digital transformation in healthcare. For 2019 we hosted two in-depth roundtables – one with C-suite leaders centered on strategy and barriers blocking digital transformation and another with Chief Digital Officers (CDOs) on data-related challenges. These executive leaders hailed from startups to billion-dollar corporations spanning a variety of industries to draw takeaways representative of the 200-plus Summit attendees.
Challenging Traditional Approaches to Digital Transformation
It’s no secret distinct barriers against digital transformation exist, regardless of organization size or industry. Despite varying experiences, challenges and viewpoints amongst the participants, they all agreed on five principles for how they can utilize their specific roles – and their organizations as a whole – to avoid the barriers blocking digital transformation.
- Define quality healthcare and focus on the patient: Defining quality seems straightforward, but to move the needle forward attendees agreed on the need to define what quality healthcare means to your organization by focusing goals on patient, member or consumer needs.
- Don’t assume every patient is the same: When identifying opportunities for improvement, acknowledging the vast number of patient populations and effectively stratifying different cohorts will help align goals and overall growth.
- Populate useful data: With a plethora of data available to providers, payers and organizations, building a strategic plan to utilize data for your needs ultimately best serves your consumer in the long run.
- Convergence is key: When payers and providers are speaking the same language, both parties can achieve better outcomes and lower costs.
- Prove your commitment to digital: While it’s easy to admit an organization needs digital transformation, lowering it on the priority totem pole and not backing it with internal alignment won’t break any barriers.
While the potential for digital transformation unlimited, integrating and enabling technologies into organizations is a complex challenge fraught with obstacles that still must be overcome. Download our CSO roundtable report, Breaking the Barriers of Digital, to read the full findings from this discussion.
A Framework for Making Digital Doable
While 90 minutes didn’t seem like enough time to cover the intricacies of digital transformation, 23 CDO leaders came to a consensus on this basic, four-step framework on how they can harness the power of data to make digital doable for their organizations.
- Define your why: While the “why” varies by organization, being able to clearly articulate reasons why digital is an organizational priority is the first step to internal alignment and success down the line.
- Make meaningful goals: Goals should be specific, aligned with organizational priorities and most importantly, quantifiable.
- Get buy-in on carving a consumer-centric path forward: Personnel buy-in and a consumer-minded approach are essential to any digital strategy.
- Asses your success: Conducting an honest retrospective on your digital strategy will best position any organization for future successes.
While implementing this framework differs for everyone, it lends toward identifying the right building blocks and gaining quick wins, driving buy-in and alignment across your organization. For insights on this framework, download Making Digital Doable for more key takeaways from this roundtable.
The path to digital transformation is by no means simple. There are barriers aplenty, but with the right processes in place you – and your organization – can overcome them.
Year after year we’ve found the insights shared during these roundtables creates immense value for our Summit attendees. These discussions encourage leaders to maximize opportunities within their organizations that embrace an oncoming digital wave and effectively meet consumer needs.
At emids we’re focused on helping our customers make digital doable. For more digital dialogue and insights from our annual Healthcare Summit click here.
Overseeing payer and digital solutions for emids, Dr. Praveen Soti is a physician thought leader and healthcare business and digital innovation executive with more than 18 years of health tech experience across private and public sectors in North America, EMEA and Asia Pacific. Dr. Soti holds an MD and MBA and is an alum of the Stanford Graduate School of Business. He served as a past board chair of the Microsoft Health Users Group. He has been a featured industry speaker at the World Congress, Harvard Patient Safety Colloquium and HIMSS-Microsoft HUG. Be sure to connect with Praveen on LinkedIn.
As Healthcare Technology Solutions (HTS) president at emids, Kumar Kolin focuses on strategic initiatives, growth and research and development. Kolin leads the Innovation Team by serving as executive leader of Cloud Engineering. With over 25 years of success managing and leading high-performance technology teams, he served as Technology Partner, Deputy CIO and Digital Innovation Leader at industry giant Deloitte. Kolin is also founder and CEO of cloudx, a company designed to create an integrated partnership of domain, design and engineering constructed to reboot how technology services are delivered. Be sure to connect with Kumar on LinkedIn.